Location: Irvine, CA
Cap-Exempt H-1B Position — No lottery required
Overview: **UCI Health** is the clinical enterprise of the University of California, Irvine, and the only academic health system based in Orange County. UCI Health is comprised of its main campus, UCI Medical Center, a 459-bed, acute care hospital in in Orange, Calif., four hospitals and affiliated physicians of the UCI Health Community Network in Orange and Los Angeles counties and ambulatory care centers across the region. Listed among America’s Best Hospitals by U.S. News & World Report for 23 consecutive years, UCI Medical Center provides tertiary and quaternary care and is home to Orange County’s only National Cancer Institute-designated comprehensive cancer center, high-risk perinatal/neonatal program and American College of Surgeons-verified Level I adult and Level II pediatric trauma center, gold level 1 geriatric emergency department and regional burn center. UCI Health serves a region of nearly 4 million people in Orange County, western Riverside County and southeast Los Angeles County. To learn more about UCI Health, visit www.ucihealth.org. Responsibilities: **Position Summary:** Incumbent is responsible for developing, establishing and maintaining marketing strategies to meet organizational objectives. Responsible for day-to-day advertising agency management which includes a thorough understanding of branding principles and tactics through multimedia including the web. Responsible for meeting with internal clients to plan and develop marketing campaigns and materials. Collaborates with creative services, digital marketing and media relations colleagues to ensure projects meet business objectives and goals, brand standards and best practices. Develops and implements strategic marketing programs and supporting tactics. Conducts and/or oversees market research to determine requirements for existing and future projects. Qualifications: **Required Qualifications:** - Thorough understanding of branding principles and tactics through multimedia - Strong unders